Client
Project Completed
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Software & Tools
| Project Overview
I provided commercial interior visualization services for a new branch of a modern coffee shop chain. The project’s goal was to create a bright, welcoming, and modern space that leveraged natural, sustainable design elements to enhance the customer experience.
| The Challenge
The design firm needed photorealistic 3D renderings to sell the concept to the property owners and finalize the intricate design details. Key challenges included:
- Accurately integrating and highlighting the bamboo elements to communicate natural warmth and texture.
- Ensuring the lighting accurately conveyed a bright and inviting atmosphere suitable for a modern cafe.
- Providing a high-level visual understanding of the layout, which required both interior views and a detailed aerial 3D floor plan.
| The 3D Visualization Solution
I worked with the client’s initial plans to model the new branch, focusing heavily on texture and light. My solution involved:
- Creating detailed 3D modeling of custom bamboo paneling and ceiling accents to establish the central design theme.
- Modeling and texturing the seating areas, display counters, and floor finishes to ensure a modern, polished look.
- Performing a focused lighting study to emphasize natural light sources and the warm glow of internal fixtures.
- Delivering an aerial 3D floor plan visualization that clearly detailed the optimized customer flow and furniture arrangement to the stakeholders.
| The Result
The final commercial 3D visuals provided immediate clarity on the design direction, enabling swift material procurement and layout approval. The high-quality renders, including the 3D floor plan, were immediately used as marketing collateral to generate excitement for the new location.
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